Tuesday, 5 June 2012

Obummer, Nobama: Ranking the Best Obama Pun Insults


    The Republican National Committee and allied Super PACs have all made countless puns on "hope and change" at the expense ofPresident Obama this election, but those with the true creative gift for Obama punnery are the the unpaid and unheralded anonymous trolls on news websites and conservative message boards. They don't get the paychecks or accolades of conservative consultants, but these trolls have introduced dozens of Obama puns into our vocabulary. We've decided to rank some of the best. 
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    "Bad puns will not stir the populace, and while the effective pun seems impishly tossed-off, writing one is not easy," Jerry Adler explains for New York, ticking through some classics, like the terrible 1852 Democratic slogan "We Polked You in ’44, We Shall Pierce You in ’52." Trolls' Obama puns are much better. We are ranking them puns by three metrics. First, syllabic fidelity, or whether the pun rhymes with Obama, or at least has the same vowel sounds and number of syllables as the president's name. Second, relevance, or whether the pun communicates a widespread complaint about a specific Obama policy instead of merely a negative emotion. Third, elegance, which we define as whether the pun can be easily read -- its meaning instantly communicated -- without forcing the reader to pause and puzzle over it. We graded each pun on these three qualities from 1 to 5 and added them to find the winner.

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